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UGA’s Terry College launches new masters program

A new graduate program from the University of Georgia Terry College of Business will prepare students for high-demand jobs in today's data-centric economy.

The Master of Science in Business Analytics combines courses on big data and strategic decision-making with project management and leadership development. The result is a complementary focus that teaches hard and soft skills that are very attractive to data-driven businesses, said Terry College Dean Benjamin C. Ayers.

“Our goal has always been to prepare the next generation of business leaders by providing a market-ready curriculum and equipping our students with a skill set that is highly competitive in the job market,” Ayers said. “The M.S. in Business Analytics is a perfect example of our commitment to deliver the best quality education for our students and positively contribute to the economic growth of our state and nation.”

The 10-month program helps students develop expertise in the collection, storage, analysis and interpretation of data, in addition to becoming fluent in the predominant programming languages of the field, such as SQL, R and Python.

“We have access to more data than ever before, so it is essential for business leaders to be able to understand and operate within this new paradigm,” said Santanu Chatterjee, who will direct the MSBA along with Terry’s Full-Time MBA Program. “Today’s economy demands that employees have skills that intersect business and technology while also being able to communicate effectively. Our goal is to help students develop those skills today so they are ready not only to contribute but to lead within an organization.”

Graduates of the MSBA Program will be ready for jobs in business analytics, statistical modeling and data science, helping to fill the growing demand for workers who can interpret big data in a business context.

The MSBA degree will become part of the university's Double Dawgs Program, which allows students to earn both an undergraduate and a graduate degree in five years or less.

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